“The challenge of design is to create something that is unique and functional, but above all has a nuanced and memorable personality. I like my work to be simple yet ingenious; to be understated yet be able to stand out and get noticed.”

Phase Design was founded in Los Angeles in 2000 by award winning self-taught designer Reza Feiz. Working within his philosophy of “strength in simplicity,” he uses solid woods, metal, ceramics and fiberglass in luxurious finishes to realize his simple, yet dynamic furniture, lighting and tabletop designs.

Reza is an American designer who influences world design, and has been dubbed a “Style Pioneer” by Architectural Digest contributor, Mayer Rus. His work has been acquired by some of the most discriminating clients ranging from Starwood hotels and Google, to Gensler and Tom Ford, in addition to being collected worldwide.

Continually striving to capture the modernist tenets of proportion and clarity in his work, Reza draws upon both California and the greater global community of design for inspiration. He is influenced by the work of modernist architects like Pierre Koenig, Richard Neutra and John Lautner, but creates with relevance to the constantly changing contemporary environment.

“Reza Feiz imbues his work with a 21st-century edge. His astute sense of restraint keeps the designs relevant in a constantly evolving industry, without needing to subscribe to trends.”

-Surface Magazine